Are you, as the leader of your sales team, using the latest technologies to extend your reach and impact? Artwork

Sales Leadership with Jim Pancero

Jim Pancero has been influencing, guiding, and inspiring sales professionals in more than 80 different industries to increase sales, market share and profitability. Jim's combination of humor, larger-than-life personality, outstanding research and real-world examples that hit home, provide even experienced sales pros who think they've heard it all, with strategies and concepts that work! Your sales team will be charged up and ready to go...and your company and customers will reap the rewards. Time with Jim is time well spent. Watch your productivity and profitability soar! https://pancero.com

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Sales Leadership with Jim Pancero

Are you, as the leader of your sales team, using the latest technologies to extend your reach and impact?

September 23, 2026 • Jim Pancero • Season 5 • Episode 56

0:00 | 1:48

A great way to increase your customer impact as the leader of your sales team is to increase your use of technology by connecting with prospects and customers utilizing Zoom, GoToMeetings, or Microsoft Teams.

In the old days, you’d occasionally ride with each of your reps visiting prospects or customers. Lots of time to get in front of a few buyers.

But spending that much time away from the office could disrupt the rest of your team. The solution is to utilize a video chat platform like Zoom or others. Have your rep schedule a face-to-face sales call with an important customer. They bring their laptop into the call, signing on so you can remotely join in their conversation.

Think joining in their sales call for even a few minutes, thanking them for their business, asking questions about where they see their industry going, and what else your team can be doing to be of even more help could have an impact on your buyers?

Today’s video talks about how taking advantage of the latest technology can help you reach out to more buyers…so your team can sell even more!

How are you using the latest technologies to extend your reach and impact as the leader of your sales team? I am Jim Pancero, helping you and your team be more effective in selling today. And one of the ways we can help increase your impact as the leader of your sales team is to give you a chance to have more reach and have more communication with a wider range of customers. And one of the best ways to do that in today's technology is through Zoom or Go to Meetings or Microsoft Teams or whatever platform you like to use. The idea being in the old days you would go out and ride every once in a while with a sales rep just to be able to meet customers and get in front of them and hear what they had to say. But today that's becoming a more challenge because most sales managers are really overworked and have way too many things going on that's distracting them, that's preventing them from spending as much ride with time as they would like to have. There's a solution and that solution is Zoom or some other video platform. What would happen if your sales rep arranged a sales call with one of your customers, brought their laptop in and then signed on to your platform while they were in front of the customer so you could join the call for a few minutes to do what you traditionally do of thanking the customer for their business, asking them where they see the industry going and what else you could be doing to have more impact and have more profitability improvement for their business. The idea is we need to have you as a part a leader of the sales team touching more customers and the best way to do that is by using today's latest technology. Two positive things today. The one is the technology is available to most all of your customers and the second is it's being used by very few sales teams to impact the persuasiveness of what they do. What can you do to reach more customers by going online so your team could sell even more?